We
seek to work with clients and partners who share
our values. These values guide our approach to doing
business.
Sustainability
Sustainability is a concept that describes
an ideal future state of relationships between the
ecological system and the social system. We extend
this concept to the notion of social sustainability.
We value and strive for corporate systems and behaviour
based on satisfying basic human needs for inclusion,
respect, autonomy and safety. A socially sustainable
system means stakeholders choose to stay in the system,
or want to join the system. Employees, customers,
investors, communities and suppliers are the key
participants in a socially sustainable system. A
socially sustainable system also acknowledges, fosters
and respects the interests of ‘silent’ stakeholders
like the environment in corporate strategy and decision
making.
Participation
We participate with clients in solving
problems. This means sharing the journey towards
social responsibility with our clients and partners.
Most client-consultant relationships operate on a
power dynamic. We reject this in favour of a participation
dynamic. To explain what we mean, consider the relationship
in which the all-knowing consultant dispenses a prescription
that the client is expected to take. This is like
a doctor-patient dynamic, where power resides with
the consultant. In other relationships, the client
has a specific need for a technical expert to solve
a particular problem. The diagnosis and the treatment
plan has been made by the client and the consultancy
simply needs to carry it out. Power resides with
the client. In contrast to these two extremes, we
value a participatory model in which the issue of
power in the client-consultant relationship takes
a back seat to the value of participation.
Public Knowledge
We are committed to creating public knowledge
that helps firms and their stakeholders achieve sustainable
relationships. We believe that knowledge about social
responsibility must reside in the public domain.
While protecting our significant investment in intellectual
property, we are committed to placing our continually
developing knowledge in the public domain where it
can be discussed and evaluated. We therefore publish
what we have learned and continually strive to extend
what we know, by participating in a knowledge journey
with our clients and partners. Please check our resources
page for publications.
Professionalism
A professional strives for the highest level
of competence in all that she does. We have specialised
skills and knowledge in corporate social responsibility
which we continually expand. We are strict and scrupulous
about the methods we use to develop knowledge. We
aim for conceptual clarity and methodological rigor
in all our work. The process of placing our emerging
knowledge in the public domain through publication
helps us maintain intellectual rigor. Further, we
believe that professionals ultimately work for the
public good. Therefore, while respecting client confidentiality,
we use our professional knowledge and skills to seek
to balance the needs of our clients and partners
and the interests of society.
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