There are five CSR capabilities that are essential for effective CSR. They are stakeholder engagement, stakeholder dialogue, stakeholder values integration, social accountability and ethical business behaviour.
Our research shows that CSR capabilities contribute to organisational performance through their effects on environmental management capabilities, reputation, risk, conflict with stakeholders, competitive advantage, creation of new products and services, and reduced cost.
Your organisation’s CSR capabilities can be identified, evaluated and measured using our CSR Management Capacity® framework. Developed in a five-year university study and employing both qualitative and quantitative techniques, the CSR Management Capacity® framework is ideal for projects that:
- Review CSR integration and performance in organisations
- Develop CSR conceptual and operational frameworks
- Develop or refine CSR strategies that draw on the unique culture and identity of your organisation
- Integrate CSR approaches between organisations after a merger or acquisition
- Benchmark your organisation’s CSR capabilities against others
- Identify learning needs within your organisation’s management ranks
Ian Mayer General Manager Reputation & Standards CPA Australia
“Looking back, the big lesson we learnt is that it’s not always obvious where the blockages are… by
understanding how we behave, who we are, and what capabilities we need to be building into our
business, we are in a much better position to meet all of our responsibilities.”
2004 Westpac Stakeholder Impact Report